Win
From Within
Lately I have been feeling very inspired while watching
Gatorade commercials. These commercials are very inspirational because you see
all the hard working athletes drinking Gatorade during or after their workout.
The commercial “One More” is a very good example of this because you see the
football players sweating profusely and drinking Gatorade to replenish the
liquids that they have lost. Sweat comes with hard work and people need to be
inspired to work that hard. Gatorade shows that it inspires its consumers to
drink it and work hard. When I see that Gatorade I want to buy a Gatorade and
go to the gym and work out. I see that the athletes in the commercial are very
successful and Gatorade makes it seem that they are successful just because
they drink Gatorade. The practice in the commercial takes place in the morning.
Not too many teenagers are motivated to get up early and work out. Gatorade
inspires them to do so and make themselves better. The players are very excited
right before the game and Gatorade proves that it inspires and motivates
players to do their best. I get very inspired and pumped up just watching this
commercial and I want to drink this sports drink and go play some football.
However commercials that are very inspiring are the ones
that are non-fiction about a real life person, not a made up person. A great
example of this is Michael Jordan drinking Gatorade during the NBA Finals. He
had flu like symptoms but he still played an amazing game. The commercial shows
him suffering and showing him completely drained of energy and exhausted.
Michael Jordan drinks Gatorade and plays a game of his life. Gatorade gives him
the power and energy to play the game. This commercial inspires many people
because Michael Jordan, the best basketball player of all time, is exhausted
with the flu and plays amazing to lead his game to victory. Gatorade shows some
of the biggest athletes using its products. This becomes very inspirational to
many younger athletes.
The most inspirational commercials that Gatorade has are
the ones with two big stars competing in their sleep. It just shows that
Gatorade is not only a drink but a tool for motivation to beat your opponent.
Dwayne Wade is playing basketball against Kevin Durant. Dwayne Wade dribbles
down the court and dunks over Durant. Kevin wakes up from a dream and is
motivated to work even harder so he can switch who did what. The next scene of
the commercial is Kevin Durant dunking over Wade. Then Wade wakes up from a
dream and realizes he must work even harder so this doesn’t happen to him in
real life. Gatorade shows that even pro athletes worry about losing and that
they must work incredibly hard to beat their opponent. Drinking Gatorade shows
that the best of the best athletes use/consume it to become the best. Many
people are inspired by this because if the best athletes use their product then
they want to use that product to become like them.
Another very inspirational commercial put out by Gatorade
is the one where Ray Lewis is drinking it at the end of the scene and is very
successful in the game that he was currently playing. It shows all the football
tools necessary to be successful to win. It shows an old sign to the entrance
of a football field, some rotten out wooden bleachers, a ghetto basketball
hoop, an old scoreboard, a rusted out field goal post, busted up field, a beat
up blocking sled, a weight room showing a bench press machine. Then it asks “Is
it in you~?”
Gatorade asks this question to see if you have the power to use all these tools
necessary to be successful in the sports that Gatorade is used in. Gatorade
inspires people to drink their beverage to get motivated to work out, go to
practice and eventually play in games, or as Gatorade says, win games.
Gatorade makes people dig deep and give the energy to
take care of the small things and win, Win from within. Is it in you? Can you
win from within?
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